Privacy Policy
Updated November 11, 2026
Senior Service Directory (“we”, “us”) helps families research nursing homes and other senior care. This policy explains what information we collect on www.seniorservicedirectory.com, how we use it, and the choices you have.
Information you give us
Requests for information. When you use “Request information” on a listing, we collect your name, email address, optional phone number, your relationship to the person needing care, when care is needed, and your message. We use this to respond to you about the facility or type of care you asked about.
Reviews. When you post a review, we collect your name, optional email address, ratings and review text. Your name, ratings and review are published on the listing. Your email address is never published; we use it only if we need to contact you about your review.
Business accounts. Facility staff who create an account give us their name, work email, password, role, and work phone. We use this to verify claims and to let approved staff manage their listing. Passwords are stored by our authentication provider in hashed form; we never see them.
Information collected automatically
We use Google Analytics, through Google Tag Manager, to understand how visitors use the site, for example which pages are viewed and which buttons are clicked. Google Analytics uses cookies and collects information such as your approximate location, device and browser type, and the pages you visit. It does not receive the contents of forms you submit. You can opt out with Google’s browser add-on.
If you sign in to a business account, we set a cookie that keeps you signed in. Our hosting provider also processes standard technical information, such as IP addresses, to deliver the site and protect it from abuse. To limit spam, we store a one-way hashed form of your IP address with information requests, not the address itself.
How we share information
We do not sell your personal information.
We use service providers who process information on our behalf: Supabase (database and accounts), Cloudflare (hosting and content delivery) and Google (analytics). We may also disclose information if required by law or to protect the rights and safety of our users or others.
Facility information
Ratings, inspections, staffing and penalty information about facilities comes from public data published by the Centers for Medicare & Medicaid Services. It is not personal information about you.
How long we keep information
We keep information requests and account information for as long as needed to respond to you and operate the site, and delete it when it is no longer needed. Published reviews stay on the site unless you ask us to remove them.
Your choices
You can ask us to access, correct or delete the personal information we hold about you, or to remove a review you posted, by emailing info@seniorservicedirectory.com. Depending on where you live, you may have additional rights under state law, and we will honor requests as required.
Children
This site is intended for adults. We do not knowingly collect personal information from children under 13.
Changes
We may update this policy from time to time. The date at the top shows when it was last changed.
Contact
Questions about this policy: info@seniorservicedirectory.com.